Limited Edition

Al her en der op internet gesignaleerd, maar te leuk om te laten liggen en een schoolvoorbeeld van tailor-made, fan-gerichte marketing:

Who’s Josh Freese?

Freese, a native Floridian who came of age in Orange County and currently resides in Long Beach, is a drumming virtuoso who has risen from being a 12-year-old prodigy backing a Top 40 covers band at Disneyland to becoming one of the most sought-after session sticksmen in the biz. He’s an official member of 3 bands: the Vandals (since 1989), Devo (since 1995) and, should it ever reconvene, A Perfect Circle (since 2000). But he has played on more than 250 albums for almost as many artists, and of every stripe: Chris Cornell, Clay Aiken, Rob Zombie, Avril Lavigne, Rhett Miller, Puddle of Mudd, the Offspring, Kelly Clarkson, Good Charlotte, Daughtry, Ween, Gavin Rossdale, Katy Perry. He was Nine Inch Nails' drummer for the past 3 years. He was (technically) Guns 'n' Roses' drummer for 3 fairly inactive years at the end of the ’90s, and he contributed to Chinese Democracy, including co-writing the title track. He provided drums for the 2 new Replacements tracks on the 2006 compilation Don’t You Know Who I Think I Was? He backed Sting at Live 8. Now, 9 years after his solo debut The Notorious One Man Orgy, he’s adding a sophomore title to his resume. Like its predecessor, Since 1972 once again finds Freese playing virtually everything. Unlike its predecessor, it will come in 11 different incarnations.

Digital downloads are available starting March 24 exclusively at Freese’s site, for $7. The $15 CD/DVD combo arrives in stores April 14.

And then there are all these crazy special editions. Some of which are wisely limited to just one very wealthy purchaser, while others are kinda crazily conceived. For $250, in addition to the combo, a T-shirt and a signed drum head and drumsticks, 25 different buyers will get to have lunch with Freese at either PF Chang’s or The Cheesecake Factory. And there seems to be no limit on how many people can buy a five-minute call.

Here’s the complete rundown:

$7:
- Digital download of Since 1972, including 3 videos:

$15:
- CD/DVD double-disc set Digital download:

$50:
- CD/DVD double-disc set
- T-shirt
- “Thank you” phone call from Josh for buying Since 1972. You can tell him what you like about the record that you purchased, or what you thought sucked. Ask whatever you want, like “Is Maynard really THAT weird?” or “Which one of Sting’s mansions has the comfiest beds?” or
“Are Devo really suburban robots that monitor reality or just a bunch of dads from Ohio?” or “Why don’t the Vandals play more stuff off the first record?” It’s your 5 minutes to yack it up. Talk about whatever you want.

$250 (limited edition of 25):
- Signed CD/DVD and digital download
- T-shirt
- Signed drum head and drumsticks
- Go on a lunch date with Josh to PF Changs or The Cheesecake Factory (whatever you’re into)

$500 (limited edition of 15):
- Signed CD/DVD and digital download
- T-shirt
- Signed cymbal and sticks
- Meet Josh in Venice, Calif., and go floating together in a sensory- deprivation tank (to be filmed and posted on YouTube)
- Dinner at Sizzler (get your $8.99 steak and “all you can eat” shrimp on)

En dit is nog maar het begin! Je kunt ook $1.000 of meer uitgeven aan Josh. Wat je daarvoor krijgt is bij vlagen hilarisch; lees verder in de reacties. Dat hij het serieus meent, vertelt Josh bij Bob, inclusief YouTube-commercial.

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